A new certification in the produce industry is going to change the way people buy, market and talk about their produce. Move over “Organic” and make way for “Certified Naturally Grown.” This new certification is in response to the high cost and extensive paperwork required for a USDA organic label. The “Certified Naturally Grown” certification is opening the door for small, local, farms to legally claim their crops as pesticide-free.
Consumers constantly search for ways to give back to their local communities. With “Certified Naturally Grown” crops, now they can. Consumers will also have peace of mind knowing that the produce they buy locally is just as healthy as its USDA organic counterparts.
Not only are “Certified Naturally Grown” produce GMO and synthetic free, they also support the local farmers. It won’t be long before local restaurants jump on this trend to recognize “Certified Naturally Grown” produce on their menus.
In a world that is shifting focus from highly processed foods to natural, this new label creates a great opportunity for the local guys to make a name for themselves.