Go Meatless with Latitude 45
LATITUDE 45 | PRINT & DIGITAL CAMPAIGN
Meatless cravings? People tend to crave burgers and fast food when they abstain from meat. We created an eye-catching campaign, using quick, mouthwatering, easy-to-make recipes replacing meat with salmon. Our goal was to be top-of-mind with our current customers while reaching as many new customers as possible that were considering meatless options during this time.
OBJECTIVE
Awareness Campaign
SCOPE OF WORK
Strategy
Customer Profile
Concept
Messaging & Positioning
Design
Video Production
A/B Testing
Optimization
Reporting
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